"Every business should have a Web site, but keeping it up to date and making it better to use than the phone is a challenge. What I see coming is increased use of recorded and live video as bandwidth increases. But to get people to look at your Web site at all, you need to promote it in every aspect of your communications, from business cards and the boxes your products are shipped in to advertising. Your whole business should be built around having a Web site because that's where your best customers--and your toughest competition--will be.
"You can also enhance partnerships with suppliers and track inventory using the Net. And employees should be encouraged to monitor the industry for competition, opportunities, news and best practices."
- Michael Dell, CEO, Dell Inc.
